A screenshot of a product image rarely explains the full concern. Preserve enough context to identify the listing, compare it with the genuine product and show who is authorized to report.
Identify the exact offer
Capture the stable URL, listing identifier, seller identity, date and visible destination. Record variations such as size, color or seller selection.
- Full listing URL and identifier
- Seller or storefront name
- Capture date, price and available variants
Build the comparison
Explain the observable difference from the genuine item. Keep facts separate from conclusions that require a physical inspection or purchase.
- Official product reference
- Packaging, image or specification differences
- Reason the offer warrants further review
Match the reporting route
Platforms set their own eligibility and evidence requirements. For example, eBay directs rights owners and authorized representatives to its VeRO program.
- Right and territory relied upon
- Reporter identity and authorization
- Platform response and report reference retained
Working checklist
Prepare these items before the next step.
Listing URL and item ID
Seller profile URL
Dated screenshots
Genuine product reference
Relevant trademark or copyright record
Authorization to report
Official sources